This month (March) is #WearingIrish - an imaginative social media campaign which aims to raise the profile of Irish designers / retailers and enhance the reputation of the Irish fashion industry globally.


Founded and spearheaded by Offaly born, New York based chief marketing officer for branding firm Siegel+Gale, Margaret Molloy, this is the second year of the Campaign and #WearingIrish has captured the public imagination because it is inclusive and allows each and everyone of us to get involved by simply wearing our favourite Irish designer or retailer and sharing the look (with the hashtag #WearingIrish) on social media.

Congratulations to Margaret Molloy on this powerful initiative which has created such a positive international platform for Irish design. So get involved - and remember #WearingIrish is not just for March :}